The 80% of marketing is lost if your clinic does not know what to do with the leads that come in Many medical centers invest in ads, content, SEO and networks. They get the patient to leave their data. But then it all falls down in the follow-up. The response is slow, generic or absent. The result: the patient leaves [...]
How clinics should respond to leads to avoid losing potential patients Read More "
Beyond wishful thinking: attracting foreign patients requires real preparation Saying "I want international patients" is easy. But making it happen requires structure, strategy and professionalism. If your clinic doesn't have certain elements in place, you're not ready to compete with destinations like Colombia, Costa Rica or Turkey. This checklist is for clinics, medical centers and hospitals that
Checklist: Is your clinic ready to attract international patients? Read More "
If your website doesn't convert, it's broken (even if it looks pretty) It doesn't matter how modern your site is. If it's not designed to engage patients, it's not doing its job. Many clinics focus on visual design, but neglect structure, content and conversion strategy. In this article you will see how it should be
How to structure a clinic's website to attract high-value patients Read More "
It's not about being on the internet, it's about getting found by the right patients Having a website is not a strategy. Uploading photos to Instagram isn't either. If your goal is to attract international patients looking for treatments in your country, you need an SEO strategy that is designed from the patient's intention, not the patient's.
Practical SEO guide for clinics that want to attract international patients Read More "
Attracting international patients with Google Ads is not a matter of luck There are clinics that invest thousands of dollars in Google Ads with no results. The problem is not the platform, it's the strategy. If you target wrong, you pay for clicks from people who will never become patients. And in medical tourism, that means wasting time and money.
If you don't have time for social media, you probably need it more than you think Many clinics feel they "don't have time" to post on social media. They see it as a secondary, almost decorative task. But the truth is different: if you're not on social media, you're missing out on patient opportunities every week. This
Is it worth investing in social networks if you don't have time to publish? Read More "
If you want to attract international patients, start by speaking their language (literally and digitally) Many doctors and clinics want to attract patients from the United States or Canada, but they make the same mistake: they use keywords that no one outside their country would search for. Titles like "innovative treatment for osteoarthritis" or "advanced fertility technology" sound good... but they don't.
Introduction If most of your clinic's patients keep coming to you by referral, you have a silent problem. Relying exclusively on referrals is like leaving your growth in the hands of others. It's not scalable, it's not predictable, and it's not sustainable in the long run. This article is for clinics, physicians and health centers.
How to increase patient recruitment without relying on referrals alone Read More "
Introduction The healthcare sector has changed radically in recent years. Patients no longer look for doctors only by recommendation or proximity, but also turn to the Internet to research clinics, specialists and treatments before making a decision. In this context, medical marketing has become an indispensable tool for attracting patients.
Why Medical Marketing is Key to Attract Patients? Read More "
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